I believe for brands to be truly successful they need to employ outreaches of all kinds – conversations, experiences, co-branding – on all touch points and platforms, traditional and digital.
As a brand engagement consultant I help start-ups and entrepreneurs co-brand and connect with other companies and customers in order to build their brands in an organic, grass-roots way. This includes:
Taking Over or Creating your Social Media Platforms
Co-Branding with Companies in your Field
Creating pop-up events, promo events, cross-branding on social media, etc.
Building Relationships with Influencers
Bloggers, Istagramers, and brand ambassadors in your market industry.
Having a successful brand isn’t just about engagement with your target customers, it’s connecting and co-branding with companies who have similar believes and missions that will help lift you up!